Source: China Real Estate Business
Tang Shanshan reports from Beijing.
In the face of a sudden epidemic, the community has become the last defense of the city. Seizing the time to respond, we can grasp the opportunity to deal with it. On January 20, the Anar group took the lead in fully launching the epidemic prevention and purchasing the medical materials through various channels before the spread of the epidemic. It also arranged the on-the-job personnel to carry out "epidemic prevention and disinfection" in various communities of its projects, and strictly checked the itinerary of the personnel entering and leaving the communities.
During the epidemic, in order to enable the owners to obtain professional diagnosis and consulting services without leaving their homes, the Anar group and its projects cooperated with Dr. Chunyu and Zhuiyi AI to provide online consultation and epidemic robot services, with which owners can obtain the latest epidemic information and knowledge of daily prevention through online Q&A.
"The front line of treatment is the hospital, and the front line of protection is the property." Jin Yonghong, chairman of the Anar Property Service Group Co., Ltd., said in an interview with a reporter from China Real Estate Business.
Battle of the "Last Kilometer"
It’s already the 23rd day of the war against the epidemic. As one of the property companies with earlier preparation, the Anar property appears to be more relaxed.
As a result of the Spring Festival when many employees had returned home, the manpower became tight. "Everyone on the job is arranged full of work, almost spinning." Jin Yonghong said.
In order to ensure the health of the first-line property staff and avoid cross-infection, the group strengthens the scientific awareness and prevention measures of the virus through training. It ensures that all employees wear masks, measure their body temperature every day, pay attention to the physical condition of the staff at any time, and feedback the epidemic prevention work of the staff every day.
Community is the home of owners, but also a crowded place. In order to minimize the cross-infection, the Anar property fully used the Spring Festival as the best window period for comprehensive carpet disinfection to block the virus. From the children's playground, trash can, garage, to the entrance lobby, it did not let go of any corner. In the elevator room prone to infection, the staff set up the special paper towel for the users to press the elevator button. At the same time, the elevator button, door handle and other important contacts were regularly wiped and sterilized to prevent the generation and spread of the virus.
During the Spring Festival, the supermarkets near the community were closed. In order to help solve the problem, the property took the initiative to help owners to purchase vegetables, send and receive express delivery door-to-door. "We need to work hard, but it can reduce the frequency of the owners going out." A property worker in charge of the issue told the reporter.
Luo Xuehua is a post-90s staff of the Anar property. When she learned that an owner was quarantining herself, she insisted on buying rice and vegetables for the quarantined owner every day, regardless of her personal safety. When the reporter asked her if she was afraid of being infected, the young property staff smiled and said: "I am also afraid, but more concerned about the health of the owner."
The epidemic is both a challenge and an opportunity.
"This epidemic is a challenge to the entire property industry and tests the emergency response capacity of the enterprises." The more than 20 days of fighting against the epidemic makes Jin Yonghong, the chairman of the Anar Property Service Group, think a lot. The epidemic is server than the SARS in 2003. In his view, most of the current property customers are "post-80s" and "post-90s", and the customer needs are also changing. The property management companies need to improve their response to the emergencies incident response capabilities to meet the customer service.
From the traditional community service to today's disinfection, epidemic prevention, purchasing for the owners; from the independent service to the cooperation with the sub-district office, there are many changes for the relationships between the owners and the property and the property enterprise and the municipal governments. This change, in Jin Yonghong's view, is an opportunity for the property industry. "In this epidemic, the property industry has played a very important role and has also received more recognition from many parties in the community," he said.
On February 8 and 10, the Shenzhen Municipal Government and the Hangzhou Municipal Government issued documents to increase the subsidies to property service enterprises for their involvement in the epidemic prevention and control, and help hedge against the recent increase in the cost of the property management companies in accordance with the management area. Among them, the Shenzhen municipal government will provide a two-month financial subsidy for the property management enterprises according to the standard of 0.5 yuan per square meter, and the Hangzhou municipal government shall provide a two-month subsidy to the property management companies in some residential districts according to the standard of 0.5 yuan per square meter. These policy changes have enabled Jin Yonghong to see opportunities for the property industry.
The 23 days war against the epidemic also made the senior property person think a lot. He said: first, this epidemic situation makes us start thinking that property services should return to the on-site service and do some practical work, which are also really needed by customers. In the past, the property industry took some detours and paid too much attention to making online products. Second, we must make sound arrangements for the epidemic prevention of the employees. Our standard is higher than that of the industry. In spite of the shortage of material resources, we managed to purchase through various channels to secure the front-line employees. Only when they are safe can we better protect the safety of owners. At the same time, we started the employee care plan, the material security plan, and the life security plan, so that front-line employees have no worries about the future. Thirdly, this epidemic prevention has enabled us to better communicate with the government departments in epidemic prevention. Fourthly, we can better identify the potential needs of the customers, such as the needs for sense of security.
Jin Yonghong said they had fully prepared for the upcoming wave of back to work. On the one hand, they have arranged staff to monitor the temperature of the owners in a timely manner, on the other hand, they will strictly guard the community entrance to ensure the safety of the community.